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febbraio 28, 2018 - BMW

Fascinating view of history and insight into the “Holy Grail”: BMW Group Classic at Techno Classica 2018.

Comunicato Stampa disponibile solo in lingua originale. 

Premieres of the BMW M1 40 years ago and the ”large coupés” 50 years ago are the focus of the historical review. Exhibition Hall 14 of the Essen Trade Fair Centre will be designed with images from the vehicle collection and the workshop of #bmwgroupclassic.

All sorts of anniversaries shape the action at #technoclassica 2018 in Essen. The world’s most popular classic car exhibition is providing the meeting point for the international classic scene for the 30th time. From 21 to 25 March 2018, it offers the ideal frame to celebrate the landmark birthdays of some outstandingly fascinating models. At Essen, #bmwgroupclassic is looking back on the debut of the BMW M1 40 years ago. The mid-engined sports car with its timeless design and motor-sport history is one of the milestones in the company’s #heritage. Ten years previously, the BMW 2800 CS had already ushered in the era of “large coupés”. These models were similarly the defining representative of their era both on the road and on the race track.

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