Press release
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november 13, 2018 - Seat
The SEAT 1400: the first SEAT vehicle celebrates its 65th anniversary
- The #Seat 1400, an elegant and luxurious passenger car, was born on the 13th November 1953 beginning the brand’s #automotive story
- The technologically advanced #Seat 1400 used an all-enveloping ‘ponton’ body, instead of a separate chassis with the bodywork screwed on – one of the first in Europe
- 98,978 vehicles rolled off the factory line in Barcelona during the 1400’s production run between 1953 and 1964
The car that launched #Seat will celebrate its 65th anniversary tomorrow. The #Seat 1400, a luxurious and elegant saloon, marked the beginning of the brand’s story and formed the platform for its future success.
The first #Seat 1400 – with registration plate number B-87.223 – rolled off the Zona Franca factory in Barcelona on the 13th November 1953, just three years after the brand had been formed. At the time the production rate was just five vehicles a day during the first year, but that number would rapidly climb and priced at 117,000 pesetas (around 705€).
Conceived as the vehicle to build the foundations of SEAT’s business, the 1400, was an impressively executed four-door, front engine, rear-wheel drive saloon, equally at home as an official state authority vehicle or providing transportation to the masses as a public taxi.
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